Adam Rogers

Adam Rogers is a journalist and bestselling author. His book Proof: The Science of Booze, about the science of making and consuming alcohol, was a New York Times bestseller; winner of the IACP Best Wine, Spirits, and Beer Book Award; and shortlisted for the PEN/E.O. Wilson Literary Science Writing Award. Rogers’s new book, Full Spectrum: How the Science of Color Made Us Modern, looks at the long (and rainbow-shaped) arc of color—its physics and chemistry, but also how humans make it, and how our eyes and brains construct it in our minds. A Los Angeles native, Rogers is a senior correspondent at Business Insider who now lives in the Bay Area.