California marijuana startup Flow Kana spent over $175 million trying to become the biggest name in legal cannabis. Instead, it left Mendocino growers holding the bag. In his latest for Alta Journal’s Weekend Read newsletter, journalist Chris Roberts chronicled the company’s rise and fall—and possible rise again. Roberts joins Alta newsletter editor Matt Haber to explain the complexities of the oft-misunderstood cannabis industry, and detail the extraordinary struggles and successes that those working on numerous sides of the industry face. This is an eye-opening episode — join us.
About the guest:
Chris Roberts is a staff writer for MJBizDaily and has contributed to the Guardian, the Daily Beast, SF Weekly, and many motley others.•
