Whole Earth Catalog

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Journalist and author John Markoff discusses the Whole Earth Catalog, a long defunct counter-culture magazine and product catalog published by writer and entrepreneur Stewart Brand. Markoff details how the catalog came to be, why the Whole Earth Catalog was so vital, the ways it influenced Silicon Valley, and if there will ever be anything like it again.

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Beth Spotswood is Alta's digital editor, events manager, and a contributing writer.
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